T3 India

Smart Home

Havells new water heater features induction heat transfer technology

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Havells India has given the Indian market some unforgettable products, and now, this FMEG company has launched a new water heater called “Magnatron” which, according to Havells, is one of India’s first water heater with heating element free induction heat transfer technology. The Magnatron packs in some state-of-the-art features and is an example of Havells endeavour to be at the forefront of pioneering innovation.

The Magnatron water heater is equipped with an ultra-thick superior quality steel tank that provides protection from corrosive elements which could possibly cause cracks in the inner tank. The newly-launched water heater also consists of other unique features such as digital temperature display, smart mode setting, feroglas coating, shock safe plug, and faster heating technology for better heat retention and safety.

Magnatron helps consumers save 25% electricity with its ability to heat quicker by about 10-12 minutes. Havells claims that the energy consumption of the Magnatron’s energy consumption remains the same throughout its life. The high density CFC-free polyurethane foam (PUF) insulation also offers maximum energy efficiency and helps to keep the water warmer for a longer time.

Mr. Ravindra Singh Negi, President-Electrical Consumer Durables, Havells India said, “Aligned with our philosophy of ‘Making a difference’, the water heater is designed to offer consumers enhanced safety, advanced technology, longer product life and convenience. We are confident that Magnatron water heater will enjoy similar success in our target markets as we have witnessed with the previous products. Our latest addition ‘Magnatron’ is again a testament of our ability to launch innovative products designed to meet evolving needs of consumers and elevate their overall showering experience.”

Havells Magnatron comes with a 7-year warranty and is priced at Rs. 32,990. It is available across Havells brand shops in India, offline dealers and on Havells’s online e-store.  

Kent OTG 42L is a smart feature-rich baking appliance for the modern kitchens

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Built for novice as well as expert home chefs, the Kent OTG-42L is a new smart appliance that helps users bake, grill, and toast food items. Allowing experimentation with different recipes at home, the OTG-42L is sized perfectly and fits well into a modern compact kitchen too.

This 2000-watt appliance can perfectly grill foods like vegetables, and meat, as it rotates the food automatically and constantly. The convection function helps in providing the right and fit texture and browning on foods (like kebabs) as it’s programmed to circulate hot air evenly inside. The knobs allow users to set the temperature, time, and control the heating in accordance with specific recipes. The knobs are easy to use and the temperature knobs are the prime features of the OTG-42L. They allow the adjust the temperature of the top & bottom heating elements individually, so that the food is cooked evenly.

The OTG also features a ‘stay on function’ which keeps the users’ food warm for a longer duration. Once setting the time required to cook is done, the person can leave the kitchen and do other tasks while the food is getting prepared, unlike the amount of work needed while cooking on the stove. The timer is combined with the auto shut-off function which means that when the set time is over, the appliance will switch off and not over-cook the food.

A drop-down crumb tray at the bottom of the appliance is extremely helpful. It makes cleaning less of a hassle, and a rather simple process of just pulling it down and wiping it off.

‘KENT has always been a frontrunner when it comes to innovation and technology as it aims to deliver meaningful products that will help improve the lives of the consumers. KENT OTG 42L is a testament to our commitment to provide our consumers the utmost experience while cooking. It features advanced technology that is designed to suit the modern day requirements of the consumers to make their everyday cooking healthy, convenient and energy efficient.’ Says Mr. Mahesh Gupta, Chairman Kent Ro Systems Ltd.

The Kent OTG-42L is priced at Rs. 12,000. For more information, please visit this page.

TCL’s aim is now to be a home appliances brand instead of just being a TV brand

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TCL is well-reputed brand in the global TV industry. Operating in over 160 markets globally, TCL also holds a considerable share in the Indian market, and is slowly transitioning into a company whose portfolio includes different smart home appliances, in addition to their current vested interests in developing state-of-the-art smart TVs. T3 India had a chance to speak to Mr. Vijay Kumar Mikkilineni, Senior Marketing Manager & AC (Sales Category) – Business Head, TCL who shared a few insights on TCL’s journey and plan.

T3: When it comes to your other products like washing machines, and air treatment – do you plan to roll out products with smart features integrated in them? If yes, what kinds of features are you looking to include in the new-generation products? If not, what do you think is TCL’s way forward in penetrating this industry?

VKM: We have launched Ocarina smart air conditioner series that is equipped with bipolar ionic generator and UVC sterilization pro, smart air flow, saves energy upto 60% and makes sure that the air you breathe is free from dust, allergens and bacteria. TCL is also going to launch washing machine in the quarter four of this year, the aim is now to be a home appliances brand instead of just being a TV brand.

T3: The Smart TV market is a saturated one, what according to you makes TCL stand out from the plethora of options customers are bombarded with? What are your key USPs and how do you rate your customer service in the country? Would you kindly share any plans about the changes you’d like to implement and why you had to make that decision?

VKM: TCL is a brand that focuses on introducing world class technologies for the Indian customers within a suitable price change, we are not about quantity only but also quality. We constantly aim to expand our product portfolio in the Indian market. First with our launching of products with latest technologies (Mini LED, 8K, Google TV), secondly, partnering with local factories to support government’s “Make in India” Initiative and to connect with the audience as a brand and continue to do some sports marketing by sponsoring Sunrisers Hyderabad (SRH) in the Indian Premier League (IPL).

T3: What, according to you, is the future of the Smart TV and how is TCL going to make room for the changes?

VKM: The future of smart TV will be lot more AI integrated, it is no more a commodity just for entertainment but it also entails the aspect of smart living. In-home entertainment aspect drives displays like QLED, Mini LED, and also sound aspect. OTT platforms are increasing and TVs are the medium are a medium to access huge repertoire of content. The recent launch of TCL smart TVs are trend setter we bring the first Android 11 TVs, Mini LED and QLED TVs, and also inbuilt camera which is a revolutionizing element in itself, we are making life smarter and better with our products.

T3: Can you also please elaborate on a few USPs of your smart products/TVs? What are the features you are looking to upgrade in the coming months and why?

VKM: Our TVs are Google assistant enabled, 4K QLED, camera affixed to TVs for video calling and more, we will soon upgrade our TVs to Google TVs.

T3: Where would you like to see TCL placed in the Indian market in the next few years? Are you happy with its current progress? Would you be kind enough to share a few pointers from your growth strategy that you are implementing for the coming years? –

VKM: Our aim is to be among the top 3 brand in India just like we are right now globally, our strategy is to first have strong grip over tier cities and we are now penetrating tier two cities, we want to create connection so deeply rooted that people not only value us for our pricing but for our technology quality. Right now we are focused and stable in our position.

Blaupunkt launches the Cybersound 50-inch 4K Smart TV in India

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Blaupunkt, a German-based audio-video consumer electronics brand revered for its car multimedia solutions and headphones, has collaborated with the TV manufacturing Super Plastronics Pvt Ltd (SPPL) to launch an all-new 50-inch4K smart TV. This TV is now open for bookings on Flipkart.

Apart from delivering stunning visuals, the bezel-less 50-inch 4K Smart TV is equipped with a 60W speaker output – through four speakers — with Dolby Digital Plus along with the enhancements brought with DTS TruSurround-certified audio. The smart TV also comes with Dolby MS12 sound technology that can decode and improve Dolby Atmos, thus delivering top notch cinematic audio to create an immersive viewing experience.

The Blaupunkt Cybersound 4K Smart TV runs on Android 10 and is armed with a 2GB RAM, an 8GB ROM, and is powered by an ARM Cortex A53 processor. The 4K display delivers a brightness of 500 nits and the smart TV has an in-built Chromecast and Airplay that supports over 1000 apps. It also comes with a voice-enabled remote, giving users access to Google Assistant and its resources.

Along with HDR10+ support, the Blaupunkt 4K Smart TV is integrated with Bluetooth v5.0 and supports 2.4 GHz and 5 GHz Bual Band Wi-Fi. The remote also has in-built dedicated shortcut keys on to enable users to access Netflix, Prime and Youtube and Google Play.

“Consumers can not only effortlessly access over 6000 apps and games like Netflix, Prime Video, Hotstar, Google Play Store etc., but also enjoy any form of entertainment with style and topnotch specifications within a budget. We are super hopeful that this Android TV will surely fulfil the expectations of the consumers and be a potential medium of unlimited entertainment”, says Mr. Avneet Singh Marwah, CEO, SPPL.

The Blaupunkt Cybersound 4K Smart TV is also compatible with other devices of various connectivity-options like USB, HDMI ARC/CEC ports, and more.

The Blaupunkt 50-inch 4K Smart TV is priced at Rs. 36,999 and its bookings can be made on Flipkart. For more information, please visit this page.

TP-Link launches Tapo C200 – an HD home security camera

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The Tapo C200 Pan/Tilt Home Security Wi-Fi Camera is TP-Link’s latest addition to its expanding smart home product line. Home security is something that should never be compromised and the Tapo C200 deserves a look. It’s affordable price and ease-of-use will help users have a watch on their home and loved ones.

The Tapo C200 is essentially a home security Wi-Fi camera that offers a 1080p resolution and an impressive 30 feet of night vision. The C200 is also equipped to pan and tilt thereby covering a 360 degrees of horizontal view and 114 degrees of vertical view.

‘The Tapo C200 camera installed at the entrance of your home, garage, or basement to ensure the safety of your family and property’, mentions the press release. The Tapo C200 is impressively integrated with the ability to alarm the users of arriving packages or suspicious intrusions or movements through detection motion. It also has a two-way audio feature enabling interaction as well.

The 850 nm infrared night vision supports automatic colour switch filter in low light conditions, thus also providing the visual distance of up to 30 feet, as mentioned earlier.

A ‘Privacy Mode’ physically closes the camera’s lens to ensure privacy to users. The Tapo C200 is also connected to an app in which users can schedule in the recording period, regardless of motion.

The Tapo C200 is compatible with the free Tapo Camera app, which has an intuitive interface that allows users to view from up to 4 cameras at the same time. ‘Simple tap one of them to take a closer look’.

TP-Link’s Tapo C200 Pan/Tilt Home Security Wi-Fi Camera is available for Rs. 2,499.