T3 India

Gandhi Mathi

Lenovo introduces ‘Custom to Order’ Feature

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 Lenovo today introduced ‘custom to order’ (CTO) feature to desktops in India. In the Legion 5i Tower desktop buyers can upgrade their base model setup.

The CTO option is exclusively available on Lenovo.com, for customers to avail end-to-end customization which includes upgrading the processor, graphics card, RAM, hard disk drive, screen type, keyboard, and operating system (OS) type at the time of purchase itself. The customized device will get delivered to customers within 4-6 weeks of purchase. All products in the Legion laptop range including the Legion 5, Legion 5 Pro, Legion 7 and Legion Slim 7 can also be similarly customized during purchase.

Lenovo has introduced some exciting offers to encourage customers to experience CTO desktops. Customers can upgrade to Nvidia RTX 3070 8GB at the cost of Nvidia RTX 3060 Ti and save Rs.15000. They can also avail an extended warranty of three years for only Rs.99, till December 15.

Hiral Somaiya, Head – Category Management, Consumer Business, Lenovo India, said “At Lenovo, we are extremely focused on our customers’ requirements, and we recognize that each person uses the PC for a different purpose. With our ‘custom to order’ purchase option, gamers and creators will have the liberty to build their desktops according to their gameplay, preferences and budget.

Samsung Invites Startups to Collaborate on Digital India Initiatives

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Samsung is inviting startups to collaborate on technologies around the Government’s Digital India stack, which includes UPI, Digilocker, Open Network for Digital Commerce (ONDC), Open Credit Enablement Network (OCEN), Unified Health Interface (UHI) among others.

The startups will partner with Samsung’s R&D centres and business units in India on domains such as wallet, health, fitness where products and services will be integrated with the Samsung ecosystem. Samsung will also explore funding support to some of these startups to help them further scale their solutions.

As a first step to connect with startups in India, Samsung held a Startup Collab event at the iconic Samsung Opera House in Bengaluru earlier this week. At the event, around 25 startups from across India came together and interacted with Samsung leadership from its R&D centres in Bengaluru and Noida, and its corporate headquarters in Gurugram, exploring Samsung’s ecosystem of products and services and understanding where they can potentially collaborate around Digital India initiatives.

“Samsung is a consumer centric company and strives to develop meaningful innovations for consumers in India. The Government’s Digital India stack is revolutionary, and has the potential to transform the way many sectors work. We wish to collaborate with startups who have cutting-edge technologies in this space, which, when integrated with the Samsung ecosystem, can transform the lives of people, our consumers,” said Dipesh Shah, Managing Director, Samsung R&D Institute Bangalore.

“As a large multinational, we bring to the table strong consumer understanding, business know-how and market reach that will help startups refine their offerings to enable compelling consumer experience. Co-prosperity is one of our core values and we hope to play our part in enhancing the innovation ecosystem in the country, thereby Powering Digital India,” said Dr. Balvinder Singh, Head, Open Innovation Group, Samsung R&D Institute Bangalore.

The startups that attended Samsung’s Startup Collab event were from the fintech, health tech and eCommerce space with some of them utilizing the India Stack to build for Digital India services.

As part of the collaboration, Samsung’s R&D centres and business units in India will work together with the startups to co-build solutions for a specific product or service that have the potential to be integrated with Samsung’s product ecosystem.

Samsung’s engineers, who work on cutting-edge domains such as AI, machine learning, IoT, big data, metaverse, will also provide these startups  with technical mentorship as well as guidance in protecting their intellectual property, wherever relevant.

realme 10 Pro series Launched in India

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realme, introduced the realme 10 Pro+ 5G and realme 10 Pro 5G. realme 10 Pro+ 5G and realme 10 Pro 5G come out of the box with SA support, 9 5G bands on the realme 10 Pro+ 5G and 7 5G bands on the reame 10 Pro. realme has collaborated with Jio on various product-led innovations through Out of the Box 5G SA , NRCA , VoNR to ensure True 5G experience.

Commenting on the launch, Mr Madhav Sheth, CEO realme India, VP, realme, and President, realme International Business Group said, “The realme Number series has been one of the most adored and adopted series amongst our users, in India as well as globally. Keeping our commitment to empowering youth through leap-forward technologies, we have always offered at least one leap-forward feature with every Number Series product, which is the absolute best in its price segment.  With the realme 10 Pro series 5G, our aim is to bring more market-defining features to the Number series and bring to it a certain level of premiumness in features for users. Both these smartphones are equipped with flagship-level displays, and powerful 5G processors, reiterating our commitment to democratizing 5G in India. We have successfully reached 50 million number series users globally out of which 30 million users are from India and undoubtedly our users will find realme 10 Pro series 5G to be a fantastic one as well. ”

Commenting on the launch, Mr. Kiran Thomas, CEO, Jio Platforms Limited, said “We are very excited with yet another milestone partnership with our key partner realme. The true power of a powerful 5G smartphone like realme 10 Pro+ can be unleashed by a True 5G network like Jio. This is exactly what this partnership will showcase. Jio True 5G is the most advanced network not just in India, but in the world.


Jio True 5G has a three-fold advantage that makes it the only TRUE 5G network in India:

1. Stand-alone 5G architecture with advanced 5G network with Zero dependency on 4G network
2. The largest and best mix of 5G spectrum across 700 MHz, 3500 MHz, and 26 GHz bands
3. Carrier Aggregation that seamlessly combines these 5G frequencies into a single robust “data highway” using an advanced technology called Carrier Aggregation

We look forward to creating unprecedented user experiences with realme for our customers.”

realme 10 Pro+ 5G key Highlights

  • Flagship-level 120Hz Curved Display encompasses 950nits peak brightness, 61degree Precision Curvature, 93.65% Screen-to-body ratio.The smartphone features 2160Hz PWM Dimming DISPLAY.
  • The smartphone is 7.78mm thin and 173g weigh. The realme 10 Pro + 5G is equipped with a 5000mAh battery which is further supported with realme’s 67W dart charging solution, enabling the smartphone to charge up to 50% in 17 minutes.
  • realme 10 Pro+ 5G is powered by Dimensity 1080 5G Chipset with a 6nm TSMC High-efficiency Process. The smartphone has received 5,20,000 AnTuTu Benchmark and has Dual SA modes and supports 44 streaming bands. realme 10 Pro+ 5G equipped with Smart Music AOD with two taps.

Key highlights: realme 10 Pro 5G

  • The realme 10 Pro 5G features a 120Hz boundless display with 1mm side bezels.
  • The realme 10 Pro 5G is equipped with a 6.72” display and offers a refresh rate of 120Hz. The realme 10 Pro 5G display has six refresh rate options: 30Hz, 48Hz, 50Hz, 60Hz, 60/90Hz, and 90Hz/120Hz.
  • The realme 10 Pro 5G is powered by the Snapdragon 695 5G processor. The smartphone has a thickness of 8.11 mm and weighs 190 g. It features a 5000mAh battery and dual stereo speakers.

TECNO Unveils POVA 4

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TECNO Mobile, announces the launch of POVA 4 from its POVA series. POVA 4 has a 6nm Helio G99 processor and an in-built dual gaming engine that includes Hyper-Engine 2.0 Lite and the Panther Engine.POVA4 has 13 GB of RAM with memory fusion technology, 128 GB of storage, and a 6000 mAh battery supporting 18W fast charging.

Commenting on the new entrant of the POVA series, Arijeet Talapatra, CEO, TECNO Mobile India, said, “As consumers continue to evolve and become more and more digitally savvy, their expectations from a smartphone are also evolving rapidly and this encompass a range of uses from work, learning to entertainment. As people spend more time on their smartphones to stay connected with each other, the gaming community is only growing and the demand for high-performance affordable gaming smartphones is therefore on the rise. With the POVA product line we are focused on providing consumers with an ultimate powerhouse series that will give access to speed, performance and excellence. In line with our approach of segment-first innovations, we are pleased to introduce POVA 4 as the only smartphone to feature the Helio G99 processor with 13GB RAM in the sub-15K. We are confident it will be a great success and will set a standard that others will follow.”

TECNO POVA 4 is priced at INR. 11,999/- . The first sale of the same would begin on 13th December 2022 on Amazon & Jio Mart.

Key USPs of TECNO POVA 4:

  • 6nm Helio G99 Processor
  • Segment leading 6000mAh Battery for all-time backup
  • 13GB Extra Large RAM by memory fusion with 128GB uMCP Storage and up to 2TB Expandable Storage
  • Contemporary design with three-dimensional light sense
  •  Photos with a 50MP high-res camera and a lot of user-centric modes
  •  90Hz Refresh rate display with 6.8″Dot-in screen

Amazon launches All-New Kindle

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Amazon today announced the next generation All-New Kindle that lets you read anytime and anywhere. The 16GB variant of the All-New Kindle has been launched at an introductory price of INR 8,999.  This is a limited period offer valid on limited stocks. Thereafter, it will be available at the regular price of INR 9,999.

The All-New Kindle combines premium features with an affordable price, including a 300 ppi high-resolution 6-inch display, USB-C charging, battery life of up to six weeks, and 16GB storage making room for thousands of books. Learn more at http://www.amazon.in/kindle.

“The All-New Kindle is an affordable and effortless way for new customers to start their e-reading journey. They can get more enjoyment out of every read with its glare-free display, compact design, long battery life, and freedom from distractions like app-notifications. Our Kindle devices are designed so you can read comfortably for hours,” says Parag Gupta, Director and Country Manager for Amazon Devices India. “We are excited to bring this version of Kindle to India and are thrilled to continue innovating and pushing the bar on how our customers enjoy reading from our massive selection of e-books.”

The All-New Kindle features a 6-inch, glare-free, 300 ppi high-resolution display with three-times more pixels for laser-quality text and sharp images that read like paper. The device comes packed with X-Ray, which provides important details about people or places mentioned in a book, and a built-in dictionary to quickly look up any word. It also comes with 16GB of storage.

The World’s Best eBook Store

  • Massive selection – Access to eBooks in various Indian languages.
  • Kindle Unlimited – Get unlimited access to an ever-growing selection of over 20 lakh eBooks.
  • Prime Reading – Prime members can read from a rotating catalogue of hundreds of eligible eBooks at no additional cost.
  • Amazon Original Stories – Read binge-worthy short fiction and non-fiction from best-selling authors and acclaimed storytellers, all included at no additional cost for Prime and Kindle Unlimited members.
  • A diverse set of voices – Access a variety of stories from lakhs of self-published authors around the world with Kindle Direct Publishing.

The All-New Kindle is available for purchase in India at an introductory price of INR 8,999. Thereafter, it will be available at the regular price of INR 9,999. You can buy the device in Black and Denim colours at http://www.amazon.in/kindle. New fabric covers for Kindle are available  for INR 1,799.