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boAt Introduces ‘Enigma’ Smartwatches

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 boAt has announced its new range of high-end and ultra-premium smartwatches. 

On the launch, Aman Gupta, Co-founder & CMO, boAt, said, “With the launch of ‘Enigma,’ boAt ascends into the world of luxury smartwatches, exemplifying our commitment to seamlessly blending style and cutting-edge technology, signifying our entry into the premium wearables market.” 

The ‘Enigma’ collection will be starting with 4 new products, Enigma X500, Enigma X600, Enigma Z30 and Enigma R32. Each variant has a unique look and functionality, as well as multiple dial and strap options for consumers to choose from, providing consumers a whole range of styling options. Design being at the forefront of the collection, these smart wearables showcase iconic bezel designs, namely, the ‘Compass’ bezel on the Enigma X500 and the ‘Time Elapsed’ bezel on the Enigma Z30, drawing parallels to watches by legacy brands while being in a league of its own. The Enigma R32, designed specifically for women, comes with a fine metal mesh strap and three colorways, the Antique Gold Finish, the Heirloom Silver Finish, and the Gold and Diamond Studded finish.

The boAt Enigma smartwatches also includes some notable features such as AMOLED Displays, Bluetooth Calling, and comprehensive Health and Wellness Tracking with Heart Rate, Blood Oxygen, and Sleep Monitoring.  With Dust, Sweat and Splash resistance (IP67 rated) and stainless-steel straps, these luxury watches also include some great quality of life features. Notifications, Find My Phone, Camera and Music Controls, Voice Assistant, multiple Sports Modes and many more. The watches also offer over 100 carefully Curated Cloud Based Watch Faces, each giving personalization options to consumers.

Enigma smartwatches will be available on Amazon, Flipkart and select stores from 15th September, starting at INR 3499 and ranging up to INR 4299, with a 1-year warranty.

Boat Introduces Nirvana Ion Earbuds

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Boat launches Nirvana Ion TWS Earbuds. The Nirvana Ion has 24hrs of earbuds playback. The TWS takes your listening experience to the next level with Crystal Bionic Sound. With ASAP™ Charge and the fast-charging USB-C port, you can enjoy a month’s worth of battery life in your pocket with just a 2.5-hour charge.

Loaded with Dual EQ Modes, the TWS lets you select the mode by your mood. Feel the unparalleled immersion with boat Balanced Sound & reimagine your audio experience with the patent boat Signature Sound. Its ENx™ Technology, which uses Quad Mics reduces ambient noise and provides clear sound. boat has engineered a new ergonomic paradigm, with its in-house capabilities of product design to create this earbud for maximum comfort and stellar sound.

The boat Nirvana is offered for a limited time for a launch price of just Rs 1,999 on boAt-lifestyle.com, Flipkart.com, Amazon, and Myntra.com, as well as at offline stores including Vijay Sales, Croma, and Reliance Digital. It TWS is available in two colors, with a 1-year warranty period.

boAt Unveils Rockerz Apex Neckband

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The boAt Rockerz Apex, Asia’s first DIRAC Virtuo-enabled Bluetooth neckband with Spatial Audio, large dynamic drivers and other futuristic technologies from boAt Labs, built especially for music enthusiasts.

It is a whole new dimension of comfort with Rockerz Apex. The Apex also fits equally well with its ultra-ergonomic IPX4 design that keeps it in place even when you’re sweating it out at the gym or out for a run.

The Apex sports large 12mm dynamic drivers. The drivers are also tuned with Dirac Virtuo-enabled Spatial Bionic Sound. Dirac Virtuo delivers a spatial audio experience with any standard stereo content by widening the soundstage and bringing out the spatial cues that already exist in stereo recordings.

With the 40ms super low latency BEAST Mode, those unwanted audio lags stay at bay. The Rockerz Apex lets you plug into a seamlessly synced audio experience, making it the perfect choice for gamers and streamers alike. Make way for superior conversations and get heard clearer than ever with Apex’s ENx Technology onboard.

Bluetooth v5.3 technology delivers flawless and uninterrupted music at each step of the way. The buds are magnetic too. It provides instant weather updates, the latest cricket scores, and so much more with One Touch Voice Assistant — just say ‘Ok Google’ or ‘Hey Siri’ to get hands-free support for all your needs.

The boAt Rockerz Apex  make the most of your sound every day with 30 hours of uninterrupted playback. It takes just 10 minutes of charging and works for as long as 10 hours.

The boAt Rockerz Apex will be available starting today for an introductory price of INR1,299 on Amazon, Flipkart and boat-lifestyle.com.

Boat Launches Hybrid Active Noise Cancellation Earbuds

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Boat has announced the latest addition to its portfolio with TWS Hybrid ANC- Boat Airdopes 500ANC.

Celebrating the latest addition to its portfolio, Sameer Mehta,  Co-Founder, and Chief Product Officer, Imagine Marketing Limited, said, “In today’s fast-moving-digitally-entwined world where everybody is on the go, these TWS Airdopes 500 ANC bridge the gap between comfort and hustle by allowing users to easily access these airdopes on the go. Developed with superior technology and a classy finish, these earbuds highlight our commitment to serving all our Boatheads with the latest technology.”

According to reports, the Airdopes 500 ANC is built using high-end materials that offer a ‘premium feel’, crafted using ABS and is equipped with sweat-resistant and skin-friendly silicone. The earbuds feature up to 35dB Hybrid Active Noise Cancellation and a swipe gesture enables you to switch to Ambient Mode.

Adding to the Hybrid ANC tech, the earbuds have 8 mm drivers and also sport quad mics with ENx Technology that, reportedly, enhances the call quality by blocking out wind noise and other background distractions. It features Quick Response Touch Controls and is equipped with Insta Wake-N-Pair (IWP) Technology. It comes with Bluetooth v5.2 chip for connectivity, BEAST (Bionic Engine And Sonic Technology) decoder for ‘lag-free gaming’ and offers IPX4-Rated water and sweat-resistant casing.

The earbuds are reported to last up to 5.5 hours on a single charge (4.5 hours with ANC enabled) with an added 22.5 hours from the case. The Boat ASAP Charge boasts 60 minute running time with 5-minutes of charging in the case.

The Boat Airdopes 500 ANC is available for purchase in three assorted colour options viz. Elite Blue, Tranquil White and Rich Black at a price of INR 3999 on the brand’s official website.

Review: Boat Xtend

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Price: ₹2,999

After TWS, smartwatches seem to be the latest hot products that every brand is trying to get into their portfolio, thanks to the newfound awareness about health and fitness afforded by the lockdown. Boat is a popular brand in the value-for-money wearables segment, and Xtend smartwatches are the latest in their portfolio.

The Boat Xtend watch is styled similar to the third-gen Apple watch, though the build quality is obviously different. However, for a sub-₹4000 watch, the brand has done a great job. The watch is made in China but offers surprisingly good build quality and features for the price. We received the black version, which has a flashy golden metal frame around the rectangular bezel. That apart, the watch has a neat appearance with a clean interface. The silicon strap is interchangeable. The Boat Wave app includes an extensive collection of watch faces and is intuitive. The 1.6-inch square display proved quite nimble and responsive to touch.

The smartwatch offers all basic functions including SpO2, Heart rate, sleep tracking and workout monitoring along with notifications and music control. It even has built-in Alexa voice assistant, which is absent even in some of the more expensive watches. Packing a 300mAh battery, the device retains power for more than a week on a single charge. The watch is water-resistant up to 5atm pressure or up to 50 metres for 30 minutes.      

The Boat Xtend is available in Olive Green, Sandy Cream, Pitch Black and Deep Blue colours. It cannot be compared to premium watches in the market but will appeal to you if you are looking for an inexpensive alternative with good features and decent looks.

RATING

★★★★

WE’RE IMPRESSED Decent build quality, good display, great battery life, feature-rich

WE’D IMPROVE Colour options

THE LAST WORD A budget smartwatch that doesn’t look or feel too cheap