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Apps

Qubo Introduces digital campaign around its new GPS Trackers for Cars & Bikes

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Hero Electronix’ Qubo announced its foray into GPS Trackers for Cars & Bikes. On the back of this announcement, Qubo has launched a digital campaign featuring relatable, real-life situations where these trackers can prove to be lifesaving.

A feature-packed device, Qubo’s GPS Tracker provides a host of information including real-time location of your vehicle, ignition alerts, accident alerts, driving insights and much more. This not only helps in always keeping a track of your precious ride, but also keeps your loved ones informed about your whereabouts – something that can be especially important in times of distress on the road. With built-in drive monitoring capabilities, this GPS Tracker will also help rein in enthusiastic youngsters eager to get behind the wheel or chauffeurs with a heavy foot.

Currently running on Youtube & Qubo’s social media accounts, the new campaign highlights some of these functionalities in easily relatable settings whether it’s around a family man who has encountered an accident on his way home or a woman stuck on a deserted street with no help in sight.

Commenting on the campaign, Mr. Nikhil Rajpal – CEO, Hero Electronix said “Aligned to our endeavour of making drives safer & smoother, this new campaign brings to life very relatable, everyday situations where our devices deliver on our ambition. We’ve imagined these GPS Trackers as a must-have auto accessory & to encourage mass adoption have also priced it extremely attractively. Showcasing different settings across these films, we want to drive home the importance & utility of these GPS Trackers for everyone on the road.”

While the campaign idea & scripts were conceptualized in-house, the team worked with Mumbai-based Artha Animation to bring the films to life.

Watch the ads here-

Video Link 1– https://www.youtube.com/watch?v=XfosccdwN90 

Video Link 2– https://www.youtube.com/watch?v=t46J8aAFq9I

Video Link 3– https://www.youtube.com/watch?v=s61rBWAxk4A

Video Link 4– https://www.youtube.com/watch?v=ZpnOR9kyKQ8

ECSIPC Introduces EV Charging Solutions at London EV Show

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ECS Industrial Computer Co., Ltd announce its first participation at London EV Show 2023 to launch its comprehensive intelligent EV Charging Solution for home, commercial and enterprise applications, including AC Charger, DC Charger and Charging Station Management System (CSMS).

Join ECSIPC at London EV Show 2023 at booth number is #EP72 from the 28th to 30th November 2023 in London, UK.

22kW AC Chargers for Home and Businesses

ECSIPC introduces the Smart AC Chargers, Venus series and Mercury series, which are fully certified with international OCPP 1.6 standard; not only enabling smart charging and load balancing through Energy Management System, but also ensuring reliable, interoperable, and scalable communication and management for home users and commercial charging point operators.

The Venus AC Charger provides two models to satisfy home use and various business applications, such as parking lots, commercial fleet, residential areas, hotels, shopping malls and freeway service station. The commercial Venus AC Charger is embedded with 5-inch colorful display, payment terminal for credit card and RFID identification for membership to provide users friendly and high-efficient charging experience. The Venus AC Charger features multiple networking connectivity via Gigabit Ethernet (RJ45), dual-band wireless and 4G LET to upload the charging information from charger to cloud. The operators can remotely manage the charger through ECSIPC Charging Station Management System (CSMS).

For most electronic vehicles all over the world, the Venus AC Charger provides 22kW European model and 12kW American model, compliant with international safety standards, such as EU IEC, US UL and Energy Star. With multiple aspects of safety and reliable design, the Venus AC Charger designs the reinforced housing with ruggedized and weather-resistant material for IP55 and IK10 enclosure. This ensures that the charging station performs exceptionally well under various weather conditions and terrains. The built-in RCD module ensures users’ safety from electric shocks, eliminating the need for additional Residual Current Circuit Breaker devices and saving money on the EV charger setup.

360kW Commercial Dual-output DC Charger

ECSIPC Smart DC Charger is compliant with CCS, OCPP 1.6, DIN 70121 and ISO 15118 standards for all EV cars to provide super-fast charging services, re-charging 80% power into a EV car in 15 minutes. The users can check the charging status anytime through a 7-inch touch monitor. Besides charging services, DC Charger embeds a 42-inch TV and camera to identify the users’ identification or gender. It is perfect for business operators broadcasting the commercial advertisement to different audiences to install DC Chargers at a shopping mall parking lot, freeway service station, and hotel resort.

Intelligent Charging Station Management System (CSMS)

ECSIPC Charging Station Management System (CSMS) provides business operators a complete customized Web UI to remotely access and manage many chargers at one time. Through OCPP 1.6, the system can also manage non-ECSIPC brand chargers which were already installed in the charging station to enhance the efficiency of changing station management. This system supports smart charging function to be able to keep all chargers balanced charging in one area and process optimized charging schedule based on peak and off-peak electricity price.

CSMS can display real-time information about the current status and usage of chargers. If an error occurs at a charger, the system will immediately send a warning notification to the operator. Users can set the charging time for each charger, reset the charging schedule and automatically update the firmware through the cloud to ensure that the system is always up to date. Through CSMS, operators can expand existing cloud functions and provide diversified, comprehensive and efficient charging solutions for electric vehicles.

NIKKOR celebrates the 90th Anniversary

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Nikon India Private Limited, celebrate the 90th anniversary of the launch of the NIKKOR lenses. In commemoration of this milestone, Nikon aims to further strengthen and increase awareness of the NIKKOR brand through various initiatives.

Towards this, Nikon has created a 90th anniversary logo to commemorate the enduring legacy of NIKKOR. This logo showcases the silhouettes of lenses that have left their mark on the history of imaging since the inception of the NIKKOR brand, as well as symbolic lenses of the present.

Additionally, the logo features the message “A Story in Every Lens.” This phrase expresses the unique characteristics and thoughtful dedication found in all NIKKOR lenses, as well as their power to capture precious moments, while preserving history and telling stories that resonate with people’s hearts.

A series of short videos that highlight the value and quality of NIKKOR lenses, as well as the achievements they have enabled, will also be released.

The NIKKOR brand

The 90 years of NIKKOR’s history began in 1932 with the registration of the NIKKOR trademark by Nikon (then Nippon Kogaku K.K.). A year later, the first shipment of Aero-NIKKOR aerial photographic lenses was dispatched. Nikon is unique in that it is one of the few manufacturers in the world that begins its manufacturing process from the production of optical glass. This commitment to excellence is the foundation for the exceptional optical performance of NIKKOR lenses. Over the years, by consistently developing lenses that feature the cutting-edge optical technologies of the time, NIKKOR has grown to be a globally recognized brand known for its high-performance lenses.

NIKKOR has always been at the forefront of innovation. Photographs taken with the NIKKOR PC 8.5cm F2, released in 1948, was featured in the globally renowned LIFE magazine, significantly enhancing NIKKOR’s reputation. Subsequently, The New York Times published an article that highlighted the high quality of NIKKOR products, helping to establish the concept of “Made in Japan” quality. In 1963, the Zoom-NIKKOR Auto 43-86mm f/3.5 was the first standard zoom lens to offer practical performance. More recently, in 2019, the NIKKOR Z 58mm f/0.95 S Noct, the flagship lens among NIKKOR Z lenses, achieved the milestone of being the fastest lens in Nikon history with an aperture of f/0.95*1. These lenses, among many others, showcase Nikon’s commitment to providing unique and high-quality options that support users in expressing their creative vision.

Another testament to the superior optical performance and reliability of NIKKOR lenses is found in its important role in NASA’s space missions. In 1971, the Nikon Photomic FTN (NASA specifications) and NIKKOR lenses were employed on the Apollo 15 mission, while in 2009, the D3S and AF-S NIKKOR 14-24mm f/2.8G ED lenses were ordered to document activities at the International Space Station (ISS). To this day, Nikon continues to play a role in NASA’s space missions by regularly supplying cameras and lenses. This relationship with NASA has also contributed to the advancement of Nikon’s optical technologies, thereby continuing to improve the quality of photography and research in space.

LG Introduces XBOOM Series

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LG Electronics, announced the launch of its latest ‘LG XBOOM’ series. The speakers aim to transform the way people enjoy music and audio by prioritizing convenience, delivering potent sound, and providing captivating lighting effects.

The XBOOM series features the XL7S and XL5S models, both delivering unmatched features and advantages for music lovers and those who love to celebrate. For outdoor adventurers and outstation travellers alike, the XBOOM series ensures an immersive musical experience and captivating lighting wherever the journey takes them.

Commenting on the launch, Mr. Hak Hyun Kim, Director- Home Entertainment, LG Electronics India said, “We are delighted to introduce the LG XBOOM series, representing a significant advancement in audio technology. These meticulously designed products are poised to revolutionize the audio experience for our consumers. Moreover, boasting outstanding features, robust sound reproduction, and captivating lighting effects, the fresh LG XBOOM series is poised to establish itself as the top pick for gatherings, occasions, and everyday enjoyment.”

The USP of the LG XBOOM series lies in its convenience features. The LG XBOOM speakers are designed for convenience with a rugged build and ergonomic handles, making them a grab-and-go solution that’s easy to carry wherever you need it. The LG XBOOM XL7S has 20-hour battery life while the LG XBOOM XL5S has a 12-hour battery life and both the speakers have an IPX4 Water Resistant rating that can withstand water splashes.

LG XBOOM XL7S

The LG XBOOM XL7S produces immense sound booming bass and clear high notes. With a colossal 250W output, the LG XBOOM XL7S is made for large gatherings, providing an immense sound that can easily fill any venue.

The LG XBOOM XL7S features an impressive beat-driven light show called Multi Color Ring Lighting. These vibrant lights dance in sync with your music, infusing dynamic energy into any party or gathering. In addition to the vibrant Multi Color Ring Lighting, the XBOOM XL7S also boasts an exhilarating “Double Strobe” lighting feature. The synchronized double strobe lighting isn’t just visually stunning—it enhances the overall audio-visual synergy, giving your event a club-like ambiance.

The XBOOM XL7S offers specialized tools like DJ Pad, DJ effects, and DJ loop, elevating performances. DJ Pad provides seamless beat control, while DJ effects and DJ loop enable dynamic mixes. Personalized messages through the XBOOM app add a fantastic touch, ideal for DJs and hosts to amplify the occasion, ensuring a lively and memorable experience.

Moreover, the XBOOM XL7S is not only about stunning visuals and pulsating lights; it’s also incredibly versatile when it comes to live performances. With two dedicated inputs for karaoke microphones and a guitar, this audio powerhouse transforms into a complete entertainment system.

LG XBOOM XL5S

Turn on the LG XBOOM XL5S anywhere, and watch as it effortlessly transforms any venue into a private club, immersing you in jaw-dropping, massive sound with crystal-clear high notes.

With its 16.51 cm Giant Woofer, it delivers powerful bass that truly sets the stage for any venue. The speakers are equipped with Dynamic Bass Optimizer that allows you to enjoy balanced sound without distortion of the bass. With two 6.35 cm dome tweeters, this speaker ensures crisp and clear sound, allowing you to hear high-frequency notes clearly whether you’re indoors or outdoors.

With a remarkable 12-hour battery life and a convenient handle, it’s designed for on-the-go fun.The XL5S is built tough with ergonomic handles, ensuring easy portability. Plus, its IPX4 Water Resistant rating means it can handle those unexpected water splashes, adding durability to the excitement.

The LG XBOOM XL7S and XL5S models will be available at a starting price of Rs 54,990/- and Rs 44,990/-, respectively.

FUJIFILM Introduces smartphone printer link series

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FUJIFILM unveil its one-of-a-kind smartphone printer Link series across the country. These smartphone printers are connecting the new-age generations to traditional ways of preserving memories. Moreover, you can easily personalize prints through its dedicated app Instax Biz in just one tap. When combined with Instax cameras and Instax smartphone printers, Instax Biz makes the printing experience seamless.

Speaking about the pioneer smartphone printer Link series, Mr. Koji Wada, Managing Director, FUJIFILM India, said, “India is a rapidly growing market, whether it is consumer electronics or photo printing market and we aim to convert it into an opportunity to grow further. Our Instax division has already garnered a myriad of admirers across the world, be it cameras or smartphone printers, and now with the launch of our smartphone printer Link series, Fujifilm wants to delve deeper into the Indian market and aims to capture the minds and hearts of Indian consumers. Fujifilm stands for innovation and this series of smartphone printers will allow users to preserve memories instantly in the most innovative yet simple manner.”

Mini-Link 2 is a sleek smartphone printer compatible with card-sized instax film available in three colours- pink, white, and blue. The instax mini-Link 2 offers endless creative possibilities such as sharable messages as a printable QR code and drawing with various brush types and colours.

Mr. Arun Babu, Head of Digital Camera, Instax & Optical Devices Business, FUJIFILM India, opined, “In the ever-evolving market of smart technology, Fujifilm is committed to delivering cutting-edge products like Link smartphone printer series that enhance the user experience and elevate the art of photography. These smartphone printing innovations are the culmination of years of research and development tailored to smoothen consumers’ experiences by providing them instant access to their beloved memories in the form of printed images. We have just simplified the printing process in the most effective manner by making it portable enough to be connected to a smartphone. We are sure that the introduction of the Fujifilm smartphone printer series Link will pave a new roadmap to smartphone printer usage in India.”

With the SQUARE Link smartphone printer, you can print your images in just 90 seconds. Available in two colours White and Green, the smartphone printer is versatile in style, easy to carry around and comes with a rechargeable battery making it perfect for long shoots or vacations. It features advanced AR functions like ‘Add special FX and Add Doodle’ among others and the facility of super-imposed messages with INSTAX Connect.

The Link Wide smartphone printer is the ultimate option. This printer is capable of printing smartphone-clicked images on a wide format film (86mm x 108mm) which is twice the size of the regular card-size instax print. It allows users to take advantage of the series’ largest print size for printing smartphone images, be it a group shot or a landscape photograph.It is compact and lightweight to use and comes in two colours: White and  Gray.

The Link printer range starts from Rs. 10,999/ (street price)