ASUS India, unveiled its latest lineup of Zenbook and Vivobook laptops for the Indian market during the Global Thincredible launch event. The Zenbook S 13 OLED (UX5304) has been introduced as the world’s slimmest OLED ultraportable laptop designed to redefine portability that is as slim as 1 cm to as light as 1 Kg.
The pricing of the new PCs in the Zenbook and Vivobook series starts from INR 97,990 and INR 47,990, respectively. These laptops will be available on both online platforms (ASUS e-shop/ Amazon/ Flipkart) as well as offline channels (ASUS Exclusive Stores/ ROG Stores/Croma/Vijay Sales/Reliance Digital).
Commenting during the unveiling of the new line-up, Arnold Su, Business Head, Consumer and Gaming PC, System Business Group, ASUS India, said, “At ASUS, innovation has always been our driving force. As the world becomes increasingly mobile, we recognize the need for lightweight, sleek, and ultraportable laptops that are not only powerful but also sustainable. Our latest Zenbook and Vivobook lineups deliver on both these fronts, showcasing ASUS’s commitment to creating products that enhance user experience while minimizing environmental impact. With the launch of these new models, we believe that we are well-positioned to cater to the growing demand for ultraportable laptops in the country. We are excited to be a part of the Global launch this year and see how our new devices will help transform the way people explore their creativity, increase productivity, and work on-the-go. This has brought us to endeavor towards a new horizon and lead the world towards a better, improved, powerful yet sustainable future.”
Zenbook S 13 OLED (UX5304)
The ASUS Zenbook S 13 OLED (UX5304) is the world’s slimmest OLED laptop, and the most eco-friendly Zenbook ever. This Evo-certified Zenbook harnesses the power of up to a 13th Gen Intel Core i7 processor with 32 GB of LPDDR5 RAM and a 1 TB PCIe 4.0 x4 SSD. There is also a full set of I/O ports1 for on-the-go connections and a long-lasting 63 Wh battery. Zenbook S 13 OLED has 16:10 2.8K (2880 x 1800) ASUS Lumina OLED display that is Dolby Vision-certified, along with Pantone Validated color rendering and VESA DisplayHDR True Black 500 certification.
Zenbook 14 Flip OLED (UP3404)
The ASUS Zenbook 14 Flip OLED that has Intel Evo certification is a convertible laptop with an all-aluminum body, 360-degree hinge, and a weight of 1.5kg. It has a 14″ 2.8K (2880 x 1800) 90Hz ASUS Lumina OLED touchscreen display with 100% DCI-P3 coverage, Pantone validation, and VESA-certified DisplayHDR True Black 500. It comes in two variants – Intel Core i7-1360P and i5-1340P CPU, Intel Iris Xe graphics, and 16GB LPDDR5 RAM (4800 MHz). The laptop has 512GB/1TB PCIe Gen 4 SSD storage (3500 MB/s), two Thunderbolt 4, USB 3.2 Gen 2 (Type-A), HDMI 2.1, and Wi-Fi 6E connectivity.
Vivobook S 15 OLED: (Model S5504 & K5504)
The ASUS Vivobook S 15 OLED (S5504) is a lightweight and durable laptop with a 15.6″ 2.8K 120Hz OLED display that has Intel Evo certification. It comes in three color variants and is equipped with a range of CPU options including Intel Core i9-13900H, i7-13900H, and i5-13900H, 16GB LPDDR5 RAM (4800 MHz), and 512GB/1TB PCIe Gen 4 SSD (up to 3.5 Gbps). It has a Thunderbolt 4, USB ports, Wi-Fi 6E connectivity, and a glass touchpad.
ASUS Vivobook 15X OLED (K3504)
The ASUS Vivobook 15X OLED is a 15.6” laptop powered by Intel’s latest 13th Gen processors and Iris Xe graphics, with upgradable 16GB DDR4 RAM (3200 MHz) and 512GB/1TB PCIe Gen 4 storage (3500 MB/s). It has a thin profile of 17.9mm and weighs 1.6 kg with military-grade durability. The laptop has a Full HD ASUS Lumina OLED display with VESA-certified DisplayHDR True Black 500, Dolby Vision, 550 nits, 1000000:1 contrast ratio, and 0.2ms response time
ASUS Vivobook 15 OLED (X1505)
The ASUS Vivobook 15 OLED (X1505) is a lightweight and durable laptop with a 15.6″ Full HD ASUS Lumina OLED display with DisplayHDR True Black 600 and Dolby Vision. It is powered by the latest Intel Core i5-13500H CPU, with 16GB DDR4 RAM (upgradable to 24GB) and 512GB PCIe Gen 3 SSD. The laptop has a thin profile of 19.9mm, weighs 1.7kg, and features a 180° ErgoLift hinge for comfortable use. It has a military-grade US MIL-STD 810H durability and eco-friendly EPEAT Silver certification
ASUS Vivobook 16 (X1605)
Powered by the latest 13th Gen H series Intel Core i5-13500H CPU, the ASUS Vivobook 16 comes with 16GB of DDR4 RAM (3200 MHz) which is upgradable to 24GB, 512GB PCIe Gen 3 SSD (2000 MB/s) and Iris Xe graphics. This device of Military-grade MIL-STD 810H durability is 19.9mm thin and 1.8kg weight for a compact 16” laptop which has received EPEAT Silver rated for sustainability. The keyboard is a full-sized backlit chiclet with a physical NumPad and ASUS Antimicrobial Guard protection while the 180° ErgoLift hinge makes for comfortable use at all angles and better air circulation. The ports on the device feature USB 3.2 Gen 2 (Type-C), two USB 3.2 Gen 1, USB 2.0, HDMI 1.4, a 3.5mm jack, DC in, as well as Wi-Fi 6 for added connectivity. The laptop also hosts an HD 3DNR webcam with a physical privacy shutter and fingerprint scanner for extra security. The ASUS Vivobook 16 includes MS Office Home and Student 2021.
Along with the launch of new models such as Zenbook S 13 OLED (UX5304), Zenbook 14 Flip OLED (UP3404), Vivobook S 15 OLED (S5504/K5504), Vivobook 15X OLED (K3504), Vivobook 15 (X1504) and Vivobook 14 (X1404), ASUS also refreshed older models such as Zenbook 14 OLED (UX3402), Vivobook S 14 Flip (TP3402), Vivobook 16 (X1605), Vivobook 15 OLED (X1505), Vivobook 15 (X1502), Vivobook Go 15 (E1504) and Vivobook Go 14 (E1404) with Intel 13th Gen CPUs.