Asus has unveiled its 2022 line-up of Zenbook Pro and Zenbook S series laptops at an online launch event entitled The Pinnacle of Performance.
The Zenbook Pro and Zenbook S portfolios include standard, convertible and dual-display laptops ranging in size from 13 inches to 17.3 inches, all featuring a new design and the latest 12th Generation Intel Core H-Series processors or AMD Ryzen 6000 H-Series processors and up to GeForce RTX 30 Series Laptop GPUs with the benefits of the NVIDIA Studio ecosystem.
“At Asus, we continue in our relentless pursuit for innovation to push everyone’s creativity to the next level,” said Rex Lee, ASUS Vice President and Head of Personal Computer BU. “Thanks to our users, Asus has become worldwide No.1 NVIDIA Studio creator laptop brand. And since launching our most comprehensive OLED laptop line-up in 2021, Asus has earned the worldwide No. 1 spot for OLED laptops,” he continued. “With the full enhancement of our brand-new Zenbook Pro and Zenbook S series, these iconic premium compact laptop series not only achieve the pinnacle of performance, but also feature stunning OLED displays, unique innovations, and a modern new look.”
During the event, a ‘Incredible Comes From Within’ marketing campaign for Zenbook was unveiled by Galip Fu, ASUS Global Marketing Director, Consumer PC. “Over the last 10 years, the Zenbook series has been transformed, perfectly reflecting the Asus journey in search of incredible,” he explained. “With our new 2022 portfolio, Zenbook moves to the next level. The incredible comes from within you, from all the people who see things from different perspectives, creating what has never been created. Zenbook is perfectly placed to support those who will not settle, so this year, we’re launching the ‘Incredible Comes from Within’ campaign to continue in search of incredible.”
The flagship model in the new line-up is Zenbook Pro 16X OLED, packed into a compact 2.4 kg unibody and CNC-machined for solidity from super-tough aerospace-grade 6000-series aluminium alloy that’s 16.9 mm slim.
It is an NVIDIA Studio validated laptop, powered by up to a 12th Gen Intel Core i9 12900H processor and an NVIDIA GeForce RTX 3060 Laptop GPU. It features Asus’ IceCool Pro cooling system, which uses two quiet IceBlades fans, each with 97 3D-curved blades to cool the vapour chamber and the 5 mm heat pipe from the CPU and GPU. The 96 Wh battery provides up to 10 hours of autonomy and the 16:10 16-inch 4K OLED HDR 60 Hz 550-nit Dolby Vision touchscreen with PANTONE validation has a cinema-grade 100% DCI-P3 gamut.
Other features include White-RGB Asus Intelligent Lighting System that enables smart interactivity , the Asus Dial rotary controller and an enlarged touchpad with haptic feedback. In addition to the 16-inch model, the Zenbook Pro series also includes the 14.5-inch, 15.6-inch and 17.3-inch size varants.
The Zenbook S series gains two new 13.3-inch models designed for portability, with the convertible Zenbook S 13 Flip OLED and the Zenbook S 13 OLED.
With its versatile 360° ErgoLift hinge, Zenbook S 13 Flip OLED lets users work or play in any mode they choose, be it laptop, tent, stand, tablet or anything in between. The sleek and compact unibody is crafted from premium magnesium-aluminium alloy. It weighs 1.1 kg and measures 14.9 mm in thickness. The laptop comes packed with 12th Gen Intel Core i7 processor, a 67 Wh battery, three ultrafast Thunderbolt 4 USB-C ports and a microSD card reader. Other key features include presence-detection capability, a fingerprint sensor on the power button that allows instant one-touch and password-free login, an RGB colour sensor, up to an AMD Ryzen 7 6800U processor with AMD Radeon 680M graphics, up to 19-hour battery life and connectivity options including USB 3.2 Gen 2 Type-C and USB-C Easy Charge. Its 16:10 2.8K OLED HDR NanoEdge Dolby Vision touchscreen is PANTONE Validated and has an ultra-vivid 100% DCI-P3 colour gamut. It also features a Harman Kardon-certified Dolby Atmos audio system with a powerful smart amplifier.
As of now, no pricing or availability related information has been shared by the company.
