realme, announced the sale commencement of its recently launched realme P4, starting 12 PM IST. The smartphone’s early bird sale saw demand surge of 250% compared to the last generation, signaling strong consumer interest in the newly launched realme P4 Series.

The realme P4 introduces segment-first dual-chip architecture, combining the MediaTek Dimensity 7400 Ultra 5G processor with a dedicated Pixelworks GPU for advanced graphics processing. This setup ensures smoother gaming, faster multitasking, and improved AI-driven optimizations.
Another highlight is the 6.77-inch 144Hz HyperGlow AMOLED display with HDR10+ certification and up to 4500 nits local peak brightness, making it one of the brightest in the category. The display also supports ultra-high touch sampling, ensuring responsive performance for gaming and multimedia.
Battery life is powered by a segment-first 7000mAh Titan Battery, paired with 80W Ultra Charge that reaches 50% in just 25 minutes. This combination delivers both endurance and efficiency for heavy users.

On the imaging front, the phone is equipped with a 50MP AI main sensor + 8MP ultra-wide camera, and a 16MP Sony IMX480 front camera. Both rear and front shooters support 4K video recording, catering to creators. The realme P4 introduces the Metal Heart Design, a rugged yet refined aesthetic inspired by industrial engineering. Defined by clean metallic lines and a distinctive exposed screw detail, the design conveys both strength and style, appealing to users who value durability without compromising on visual appeal. It is available in three striking color options, Steel Grey, sleek and understated; Engine Blue, bold and dynamic; and Forge Red, energetic and youthful, each giving the device its own distinct personality.
The realme P4 Pro and realme P4 come equipped with AI-powered tools that enhance both photography and videography. The series introduces AI Edit Genie, which lets users edit photos through simple voice commands to add objects, swap backgrounds, adjust seasons, or remove unwanted elements instantly. On-device AI Inspiration fine-tunes brightness, exposure, skin tones, and glare for professional-looking results, while modes like AI Travel Snap, AI Landscape, and AI Snap Mode optimize framing and colors automatically. For video, Ultra Steady and AI Motion Stabilization deliver smooth output even in motion or low light, and a built-in document scanner makes quick work of pages and notes. Together, these features make the realme P4 Series a versatile option for creation, work, and everyday use.

Pricing and Availability of realme P4 series
The realme P4 is available in three variants: 6GB+128GB at ₹14,999, 8GB+128GB at ₹15,999, and 8GB+256GB at ₹17,999. The sale goes live today at 12 PM IST. The smartphone will be sold via Flipkart, realme.com, and mainline stores nationwide.

Launched alongside the realme P4, the realme P4 Pro will be available in three storage variants: 8GB+128GB at an effective price of ₹19,999, 8GB+256GB at ₹21,999, and 12GB+256GB at ₹23,999. Consumers can access the biggest launch offer exclusively on 27th August between 12 Noon and midnight, with the first sale beginning at 12 Noon the same day.
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