realme, has partnered with soft drink brand, Coca-Cola, to create the smartphone realme 10 Pro 5G Coca-Cola Edition. The limited edition smartphone comes in an 8+128GB variant priced at INR 20,999.
Commenting on the collaboration, Mr. Madhav Sheth, CEO, realme India, VP, realme, and President, realme International Business Group said, “At realme, we constantly endeavor to explore new ways to offer unique and leap forward experiences to our users, and our collaboration with Coca-Cola is yet another step in that direction. Over the years, both brands have worked towards a common goal to bring positivity and joy while creating value and a positive impact on the lives of people. Our latest offering realme 10 Pro 5G Coca-Cola Edition reflects on the ethos of both brands and is a true design and functionality marvel made available at an accessible cost. We are optimistic that this collaboration will help both to reach new markets and provide our users with new and unique opportunities and experiences.”
The smartphone comes with a customized UI system, from the lock screen to the charging effect, which is all designed based on Coke red and Coca-Cola’s bubble element. Besides, ringtones are customized to provide more interesting details, such as the Coca-Cola ringtone and the sound of fizzing liquid bubbles. The APP icons are designed based on Coke red and the real image of the real goods.
realme 10 Pro 5G Coca-Cola Edition features the segment-leading Snapdragon 695 5G processor, a 5000mAh massive battery, and 108MP ProLight Camera. The camera comes with the updated Street Photography Mode 3.0. It provides 8GB+8GB dynamic RAM and up to 1TB of external memory, so consumers can hold on to more memories.